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The New “Pull” Cyberattacks: How ClickFix, SEO Poisoning, and Connected Operations Exploit Normal Behavior 

Most cybersecurity training teaches employees to avoid things that get pushed at them—suspicious emails, unexpected attachments, weird links. 

But some of today’s fastest-growing cyber threats work the opposite way. They are “pull” attacks: they lure people in through normal work habits like searching Google, downloading a tool, or clicking what looks like a routine verification prompt.

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